January 28, 2017
How to Do Photo Skin Retouching in Photoshop

How to Do Photo Skin Retouching in Photoshop?

Photographers have the urge to achieve the beautiful skin in the end pictures. The skin looks natural and realistic if the picture quality is perfect and […]
January 3, 2017
Remove the Background

Remove Background from the Images using Various Tools in Photoshop

While designing or photographing a picture, the most unwanted thing is the background. In some cases, it needs to be removed to give the final finished […]
January 3, 2017
Tips to Ponder Upon for Portrait Photography

Tips to Ponder Upon for Portrait Photography .

Portrait photography looks stunning whether it is related to friends, colleagues, family members or models. Good portrait photography is a real eye-stunner but capturing such pictures […]
December 8, 2016
Photography Types

Photography Types that you will like for Sure

I love photography and it is one of my hobbies. Photographers have a sense of various types of photography techniques where the skills and expertise is […]
November 4, 2016
Edit Clipping Paths in Illustrator

Edit Clipping Paths in Illustrator

Photoshop is a good tool to work on clipping paths but have you ever tried your hands on Illustrator to fulfill your clipping path needs? While […]
October 10, 2016
Remove Background from Packshot

Remove Background from Packshot Photography – How To?

Removing a background from the photograph is a challenging task to do and may require a plenty of time if you are a beginner. To make […]
September 4, 2016
Optimized Images for Web

What is the Role of Optimized Images for Web?

Internet is an integral part in everyone’s lives. People go through the websites speedily so they want the sites to load fast. No one has time […]
September 4, 2016
Mirror Effect and Reflection

Difference between Mirror Effect and Reflection

You must have heard about adding reflection Shadow to an image to create a voluminous illusion and depth. But have you ever heard about mirror effect? […]
August 27, 2016
Commercial Photography

How to Do Commercial Photography?

Food looks so luscious in the commercial advertisements to tickle your fancy, isn’t it? Let me tell you that this wonderful photography is all the result […]
August 16, 2016
Photoshop drop shadow

Impact of Shadow and Reflection on Photography

Reflection and shadow add a detailed look to an image by controlling the light. Adding reflection in the images gives an artistic slant thus enhancing the […]

Product photography has grown in importance over the years, and it is now a fundamental of e-commerce. The quality of your product, on the web, is judged by the quality of its photography. To win the market and sell out your stock against your competitor’s alike products, photography is instrumental. There are various techniques in practice at the current time. In this tutorial, however, we are focusing on the Window Light Technique. It is very simple and works wonders.

photography studio setup Requirements


Like every recipe, Photography has its ingredients too, the equipment. You don’ need to get your pockets empty on a high-tech camera. Money doesn’t buy you the perfect click. You can do with a camera with a fine result even if it is less costly as photography requires more than a camera. Pick the one with the best specs in your range, it should have a fine quality, and that is all.

high tech camera

Tripod is more than necessary in product photography. You cannot afford a blurry shot. If the camera shutter is slow, the tripod is most effective in producing a better output.

Photography Tripod


The background is important. You need a white Background for product photography. You can easily find it at the nearest photography store. A thin mat board of 32×40 would do well.

white bounce cards

Get white foam core to use as white bounce cards. A standard folding table, tape depending on the size of your table and a nicely lit up room with a window and wall.

How to Shoot?

The Window Light Technique is very simple to use for great quality results. You can easily make use of it even if you are a beginner.

The first thing to do is to set up the workplace. Start with the placement of the table. Get as close to the window as possible but make sure that you don’t dissect the shadow of the window. Ninety degrees to the left or right of it would do just fine. You may experiment with the placement later on. Setting the angle at forty-five degrees is a good option as well. We need natural light, as much as possible. Turn off the other lights in the room, filter out the natural light as it is the best you may find. Also, avoid direct sunlight on your setup, it can be harsh for the shot.

Photography setup using sun Light

Next, you have to set up the white sweep. It has to go from lying flat on the table to standing vertical. You can tape it up to the wall.

Then comes the camera. Be careful with the options you select. Set the white balance to auto and turn off the flash, it ruins the natural light. Select the highest quality image settings. Select the raw option if your camera offers it, it produces the finest results. Set ISO to 100. Pay attention to the histogram to select the exposure settings; auto, manual or aperture priority av. Use the zoom in option for the detail refining.

Position the product in the center, take some time to do it. It is very important. Use the bounce cards for light modification. Click, snap, go!

Photography setup using sun Light

Evaluate your results, try more than one shots, and select the best shots to post on your website.



April 20, 2016
Your Product Photography Guide: Do It Yourself

Your Product Photography Guide: Do It Yourself

Product photography has grown in importance over the years, and it is now a fundamental of e-commerce. The quality of your product, on the web, is […]
April 4, 2016
Give a Huge Push to Sales with More Product Images

Give a Huge Push to Sales with More Product Images

Do you want to see your sales increasing manifolds? Well, who won’t? A very simple and proven way is to add more product images on your […]